Friday, 15 October 2010

Initial Idea: Subliminal Messaging In The Fashion Industry

My final group for our project consisted of myself, Ellen and Claudie. We spent a long time brainstorming and planning our initial ideas. We landed on the idea of the use of subliminal messaging in relation to the fashion industry, looking at how the models, designers, magazine editors and the public are affected by the representation of women through these subliminal messages that encourage people to be slim.


We investigated the way that billboards and magazine spreads present people and how the subliminal messages that are incorporated influence the view that the public have of themselves. We also looked into the way in which model's are edited to make them look more svelte and beautiful, therefore giving an unrealistic appearance to the public, and creating a vast number of self conscious children and young adults, as they feel the definite need to be slim and attractive.

Here is an example of the way in which Subliminal Messaging works:



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